[Mb-hair] 06.28.2005 Late Breaking News

Tue Jun 28 16:08:28 PDT 2005

                                            LEVINE BREAKING NEWS -- E-LERT

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                                                  LATE BREAKING NEWS

                                                    June 28, 2005

                                                       Tuesday

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MUSIC INDUSTRY DANCING TO THE DIGITAL BEAT SAYS MEDIA EXPERT:The Web is transforming the music industry. Last year
alone, digital music generated $300 million in sales. Some observers predict that music will become completely digital
within the next decade, notes Levine.   Online music has gone way beyond the illegal file-swapping networks that
dominated the scene just a few years ago. Millions of consumers are already downloading songs through legitimate means
such as iTunes from Apple and they are carrying around thousands of songs on Apple iPods and other handheld devices. 
"Plain and simple, the music industry is in a fight for its life." Says media expert and author Michael Levine.

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